Instagram vs Google Maps: Which One is the Best for B2B Lead Generation ?
Instagram or Google Maps: which one is best for B2B lead generation? For most people, Google Maps is just a navigation app and Instagram a place to show off your lifestyle. In reality, both are powerful lead generation tools, as long as you pick the right one for your target market and use it the right way.
In this video: which businesses you'll find on each platform, how to contact your leads (and why Instagram DMs rarely work), the case for a multi-channel approach, and a full demo of scraping Google Maps leads, Instagram links included, with Scrap.io.
👉 Get your first 100 leads FREE on Scrap.io: https://scrap.io/s/A5z1
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⏱️ CHAPTERS
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00:00 — Two platforms, two powerful lead generation tools
00:53 — Choose by target market: 4,000 categories of local businesses on Google Maps
01:38 — Instagram: visual industries and small influencers
02:33 — How to contact your leads from Google Maps
03:25 — A multi-channel system is the key
03:38 — Why prospecting directly on Instagram is hard
04:28 — Only contact profiles that want to be contacted
04:45 — Scrap.io: automate Google Maps lead collection
05:22 — Quick demo: an activity + a city
05:57 — Create your account
06:15 — Target a city, a state or an entire country
06:54 — Filters: website, phone, Instagram links, rating, reviews
07:30 — Don't forget contact forms
07:48 — Export your leads (CSV or Excel)
08:12 — The export file in detail
09:45 — Website SEO data, emails and contact pages
10:14 — Website technologies and ad pixels
10:30 — Wrap-up
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🔗 LINKS & RESOURCES
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🗺️ Scrap.io (Google/Apple/Bing Maps scraper) — 100 free leads: https://scrap.io/s/A5z1
📌 The List of 4 000 Categories on Google Maps:
https://docs.google.com/spreadsheets/...
📺 Subscribe for more prospecting & lead gen breakdowns
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💡 KEY TAKEAWAYS
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• Pick the platform that matches your target market: Google Maps for local small and medium businesses (plumbers, restaurants, contractors, real estate agents…), Instagram for visual industries and smaller influencers
• Google Maps gives you phone numbers, websites, and with the right tool emails and social media links, Instagram included
• Combine channels: call first, then email, then send an Instagram message
• Around 95% of Instagram profiles aren't relevant commercially (bots, duplicates, private accounts), DMs have a very low success rate and you'll get blocked fast
• With Scrap.io you target an activity anywhere from a city to an entire country, filter your leads and export around 70 columns, including emails, contact pages, social links, SEO data and ad pixels
If this helped you, drop a 👍 and subscribe. Do you prospect on Instagram, Google Maps, or both? Tell me in the comments.
#ScrapIO #GoogleMaps #Instagram #LeadGeneration #B2B #Prospecting #SalesProspecting #LocalBusiness #MultiChannel #GoogleMapsScraper #LeadGen #SmallBusiness
Nesta página do site você pode assistir ao vídeo on-line Instagram vs Google Maps: Which One is the Best for B2B Lead Generation ? duração hora minuto segundo em boa qualidade , que foi baixado pelo usuário Scrap-io 12 Setembro 2023, compartilhe o link com seus amigos e conhecidos, no youtube este vídeo já foi visto 39 vezes e gostou 2 espectadores. Boa visualização!
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